
For ebooks priced above $2.99, the price appears to have less of an impact on performance than factors like author platform or the book’s content. However, there are some trends we can share! Unsurprisingly, new releases priced at $0.99 and $1.99 are driving the highest conversion rates and the highest volume of sales. These weekly emails feature ebooks at a wider range of prices than our Featured Deals emails, which means sales results can be quite variable, even within a single category. This exposure offers a reach unlike other BookBub new release tools like Preorder Alerts or New Release Alerts, which only go to an author’s existing BookBub followers. Looking for more tools to launch a new book? Learn about all the ways you can promote a new release to BookBub’s readers!Įach New Releases for Less feature is sent to all of the US BookBub members subscribed to the book’s category, giving selected new releases exposure to hundreds of thousands (and in some categories, millions!) of relevant readers beyond an author’s existing fan base.
